Driven by Strategy. Fueled by Empathy.

Rivetry was founded on the belief that a fundamental and critical component for any brand is their ability to capture a person’s full and undivided attention; their ability to be riveting. That’s what we do best – capturing your unique audience’s attention, and giving them a compelling reason to act.

We help businesses with complex products, services and programs, typically in the advanced manufacturing, software and community focused non-profits, build engaging, consistent and effective visual identities. From high level strategy and branding pieces to individual campaign and collateral execution, we use a data-driven, empathy fueled approach to build effective solutions tailored for your specific audience.

Our Story

I'm Danny Wethern, Rivetry's Founder & Creative Lead

Rivetry is a design studio based in Portland, OR, originally founded as Untapped Creative in 2018.

We’re fundamental believers that design provides the unique opportunity to improve people’s lives.
Whether it’s giving your audience an easier way to find what they need, ensuring them they’re making the right buying decision, or simply giving them a visual resting place in an otherwise chaotic world. We don’t just see this as an opportunity, but a responsibility, and this fundamental principle is what fuels our strategy and creative drive on every project we work on.

Here at Rivetry, we have a unique company structure. I lead every project we work on, and bring on additional collaborators whenever additional skillsets would make a project more successful. That way, we ensure consistency in work quality, clarity in communication, and build tailored teams specifically selected for the project at hand.

Our Services


  • Research & Insights
  • Brand Story
  • Naming
  • Target Persona’s
  • Positioning
  • Brand Guidelines


  • Logo Design
  • Style Guide
  • Illustration
  • Iconography
  • Look & Feel
  • Art Direction


  • Web/Email Design
  • Web Development
  • Branded Collateral
  • Print Design
  • Large Format Design
  • Packaging

Our Values

This is what we stand for, and what fuels our creative drive. Through our standards in communication and customer service, we build meaningful partnerships with our clients, and through our design and research process, we build solutions that deliver results.

Communication is Key.

We communicate early and often, so you’re never left wondering what we’re doing or thinking.

Zero Corner Cutting.

We’re typically not fans of the easy way, and we’re definitely not fans of cutting corners or providing less than pixel-perfect executions.

Fueled by Empathy.

We see our work as a unique opportunity to improve your audience’s experience with your brand. We work through every project with an empathy focused lens, ensuring your audience has an improved experience, and not just a better looking one.

Custom-Made Approaches.

We refuse to use templates or ‘pre-made’ approaches to ensure your solution is tailored to your specific needs.

It’s a We Thing.

We work collaboratively with our clients and partners through every step of the process. We both help drive a project to success, and no idea is ever ignored.

Informed by Data.

Data & Research inform every step of our design process, ensuring every decision has a clear reason and purpose.

What Our Clients Say:

Very responsive, professional and dedicated. Really took the time to understand the scenario and use good design thinking to solve the design challenges. Highly recommended.

Jim MoonFounder, CryptoDate

Rivetry brought our shared ideas to life and created something that all of us at High Knowledge can wonderfully identify with.

Harry KnopfGeneral Manager, High Knowledge GmbH

Danny's thoughtful sensibility and tremendous skill, along with the rest of his team, made the development process exciting and fun. We intend to work with Rivetry in the future and recommend them wholeheartedly.

Michelle LuedtkeCommunications and Data Integration Director, Our Children Oregon

Danny has a great ability to turn ideas into tight, impactful deliverables through a collaborative AND efficient creative development process.

Matt ElliottDirector of Marketing, Darex LLC

They listened to all our ideas, were open to changes, and made the entire re-brand process seamless for our team. We would have been lost without them and are grateful for our partnership!

Karlee K.Events & Marketing Manager, PNDC

Danny was great to work with, very easy going and understood the vision for the project. Honest and trustworthy. Went beyond expectations, will be my 'go to person' in the future.

Hector TopeteOwner, Redline Registration Services

It was a pleasure working with Rivetry on our time-sensitive project. They worked very efficiently to get everything done to our needs. Look forward to the next project!

Adriaan ZimmermanCo-Founder, Ned

Danny has an outstanding grasp of design. Combined with an easy to work with approach, he is a great partner!

Hari AbburiManaging Partner, The Preparation Company


Below are a few of our trusted collaborators, skilled specialists and experienced strategists who are brought on when their skillsets help drive a project to success.

Stephanie Quesnel

Graphic Designer

Patrick M. Dambej

Web Developer

Derek Rutkai

Illustrator & 3D Designer

Makena Hammond

Photography / Illustration

Abigail Gable

Graphic Designer

Evan Folden


Let's See if We're Right for Each Other