[riv-eh-tree] Noun
The art of capturing someone’s full attention, and guiding them to a compelling reason to act.
It's All For The People.
Rivetry is a full-service branding & web design studio located in the beautiful Pacific Northwest.
At the end of the day, we hold one fundamental belief that spans across every project we work on, and fuels our purpose.
That great, thoughtful design has the power to improve peoples lives.
When everything seems to be grabbing for our attention, and design continues to be more automated and less intentional, more generalized and less impactful, more talk, with less walk… We think people deserve a better experience, not just a ‘better looking’ one.
From Websites & Print Collateral to Full Rebrands & Identity Systems, We're Here to Make Your Brand Stronger Every Step of the way.
Branding &
Identity Design
We specialize in forming the core strategy and crafting the key pieces of your visual identity.
Web Design &
Development
We bring your brand to life through engaging websites, emails and interactive designs.
Digital & Print
Collateral Design
We cohesively design the digital and physical collateral pieces throughout your brand.
Transparent Pricing
We’re up-front about our pricing structure, so you can make informed decisions from the get-go.
No surprises. No digging needed. The way it should be.
OUR STORY
I'm Danny Wethern,
Rivetry's Founder & Creative Lead
After over a decade of growing a deep love for design – from my early years of drawing and mural painting, to various freelance, in-house and agency roles, I realized I not only had a passion for design and creative problem solving, but providing great customer support and experiences for my client’s internal teams.
In 2018 I founded Rivetry, and since then, we’ve had the honor of working with over 125 clients, big and small, some of which we’ve been supporting since our year of inception.
Since the beginning, we’ve kept the same nimble and reliable company structure. I lead every project we work on, and tap into a wide network of trusted collaborators, all with unique skillsets, whenever it makes a project more successful. That way we keep our quality of work consistent, our prices more affordable, you never get lost in the shuffle, and we build tailored teams selected exclusively for the project at hand.
Our Design Process
Our design process blends a traditional, structured system with a fluid and adaptable process that loves new ideas and unique solutions, as long as they support your people.
01. Immersion
In order to provide thoughtful, effective solutions, we need to start by stepping into your shoes, and immersing ourselves in your brand. This part of the process involves discovery phases conducted collaboratively and individually, allowing us to understand the unique nuances of your organization, and to guide our decision making in the next stages of our process.
02. Defining the Keys
To finalize our discovery phase, we define the key take-a-ways and objectives to guide us through the rest of the project. This brings us back to our people-first methodology: ensuring your finished project supports your team, improves the experience of your users, and most importantly, strengthens your brand.
03. Rapid Exploration
Once we’ve focused in on the goals for your project, we begin a rigorous process of rapid conceptualization, allowing us to explore a wide range of designs quickly, creatively and efficiently. While we may have walked away with very clear goals from the previous phase, there’s a near unlimited number of executions, interpretations, and methods for bringing that goal to life. This is our opportunity to explore as many of those paths as possible in order to identify which are the most successful.
04. Refinement
The concepts selected from the previous round are just that; unfinished concepts that require further testing and polishing in order to meet our quality standards. Our refinement phase is what brings everything together: we continue refining the concept selected during the exploration phase until every detail is aligned, and every person involved is cared for.
05. Analyze & Optimize
Our project may be “finished” but we never consider our work complete. With our clients help, we continue monitoring and reviewing real-world performance and how we’re tracking to our original goals. If things stop doing what we expect, we re-assess and adapt to ensure positive performance.
Our Values
This is what we stand for, and the standards we bring to every project.
Creativity, Fueled by Empathy.
Empathy is what fuels our purpose, ensuring you and your audience alike have an improved experience, and not just a better looking one.
The Right Way, the First Time.
We’re typically not fans of the easy way, and we’re definitely not fans of cutting corners. We strive to provide pixel-perfect executions, every time.
Clear Communication.
We communicate early and often, so you’re constantly in the know, aware of our status, and looped into every step of the process.
Ideas Should be Riveting.
In a world of noise, your concepts should break through the monotony with an attention grabbing and thoughtful design strategy.
Data-Driven
Decision Making.
Data and research inform every step of our design process, ensuring there’s a clear reason and purpose behind all of our design decisions.
Mindful of Sustainability.
From using green and carbon neutral website hosts to integrating recyclable materials into collateral, we always seek out sustainable solutions.
Made for People,
by People.
We value human-powered creativity, and are cautious of our impact on the environment and artistic community whenever working with AI.
No Templated Solutions.
Every solution we provide is custom-made and tailored to the client at hand. No templates or pre-made solutions here.
It's a
We Thing.
We work collaboratively with our clients and partners. We all help drive a project to success, and no idea is ever ignored.